Barrier, Time Shapes Us.
Barrier, Time Shapes Us.
The brief
The brief
Eva Green tells the centennial story of the Barrière Group
Spoa® designed and orchestrated an ambitious brand campaign, translating more than a century of heritage into an emotional narrative, through close co-creation with the Barrière teams and family.
Customer
/
Barrier
Vertical
/
I - LUXURY
/
II - CORPORATE
/
hospitality
/
influence
/
approval
Portée des travaux
/
Mediation
/
Endorsement
/
Editorial
/
Recording
/
Production
The brief
Eva Green tells the centennial story of the Barrière Group
Spoa® designed and orchestrated an ambitious brand campaign, translating more than a century of heritage into an emotional narrative, through close co-creation with the Barrière teams and family.
Customer
/
Barrier
Vertical
/
I - LUXURY
/
II - CORPORATE
/
hospitality
/
influence
/
approval
Portée des travaux
/
Mediation
/
Endorsement
/
Editorial
/
Recording
/
Production
Aperçu
Aperçu
Aperçu






Barrier: Time is What Makes Us - Narrated by Eva Green
Barrier: Time is What Makes Us - Narrated by Eva Green
Barrier: Time is What Makes Us - Narrated by Eva Green
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Our approach
Our approach
Our approach
The campaign, carried by the captivating voice of Eva Green, was launched both digitally (social networks, platforms) and in cinemas all across France.
Gallery
Gallery
Gallery












Behind the Scenes
Behind the Scenes
Behind the Scenes
Spoa®
Spoa®
Spoa®
(2016-25©)












