Spoa® has conceptualized a cinematic-style trailer, inspired by the codes of Marvel superhero movies. Shot in the workshops, the film reveals the pin, designed by Louis Vuitton, as the symbol of a very exclusive club, accessible only to Virtuosos through their expertise.
Screened at the Grand Rex in Paris during the 10th-anniversary ceremony, and then in Milan and Shanghai, the film bolstered the mythical dimension of the Métiers d’Excellence program. A signature, memorable, and unifying content celebrating the transmission and the artisanal elite of the Group.
Prochains projets.
(2016-25©)
