The campaign consists of a manifesto film titled "Movement drives us," which was initially shown to all employees internally and then externally via the brand's social media channels.
For the Getlink Group - Eurotunnel, Spoa® created a campaign highlighting the expertise of the Group and its teams in operating the Channel Tunnel. The campaign consists of a manifesto film titled "Movement drives us", which was shown to all employees internally, then externally via the brand's social networks. This approach "aims to highlight the Group's industrial and environmental challenges in a captivating way, while emphasizing the human and inspiring aspect of its operations", states an agency press release. The agency says a third campaign is already in preparation, to celebrate the Group's 30th anniversary in May 2024.
Link to the article: https://www.cbnews.fr/marques/spoa-raconte-histoire-les-engagements-les-valeurs-du-groupe-getlink
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