Balmain, Menswear

Balmain, Menswear

The pitch

The pitch

Meticulously crafted creative executions. Hundreds of assets delivered.

To unveil its menswear collection, Balmain chose film as the primary medium. The goal: to create a strong and colorful visual capable of going beyond a mere presentation to offer an editorial and cultural interpretation of the wardrobe.

Customer

/

Balmain

Vertical

/

I - LUXURY

/

fashion

/

social media

/

brand content

/

retail

Portée des travaux

/

Concept

/

Production

/

Campaign

/

Post-production

The pitch

Meticulously crafted creative executions. Hundreds of assets delivered.

To unveil its menswear collection, Balmain chose film as the primary medium. The goal: to create a strong and colorful visual capable of going beyond a mere presentation to offer an editorial and cultural interpretation of the wardrobe.

Customer

/

Balmain

Vertical

/

I - LUXURY

/

fashion

/

social media

/

brand content

/

retail

Portée des travaux

/

Concept

/

Production

/

Campaign

/

Post-production

Aperçu

Aperçu

Aperçu

Film 1

Film 1

Film 1

0:00

0:00

0:00

Film 2

Film 2

Film 2

0:00

0:00

0:00

Statistics

Statistics

Statistics

0M

assets delivered in 4 days

0M

assets delivered in 4 days

0%

social reach vs previous FW

0%

social reach vs previous FW

0K

celebrities engaged in organic

0K

celebrities engaged in organic

0M

assets delivered in 4 days

0K

celebrities engaged in organic

0%

social reach vs previous FW

Our approach

Our approach

Our approach

During several Fashion Weeks, SPOA deployed agile creative content factories in service of Balmain, producing in real-time a multitude of premium content, photo campaigns, social videos, portraits, and behind-the-scenes. Alongside Olivier Rousteing, we managed to capture the excitement of the moment while maintaining an aesthetic standard and strong artistic direction. This collaboration demonstrates our ability to meet the demands of speed, volume, and quality imposed by the contemporary fashion world. A haute couture setup, tailored for creative performance.

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0:00

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Gallery

Gallery

Gallery

Impact & Results

Impact & Results

Impact & Results

A coherent and immersive editorial setup deployed on the brand's platforms. The film series reinforced Balmain's menswear identity and demonstrated Spoa®'s ability to produce narrative fashion formats designed to last beyond the peak launch period.

Spoa®

Do you have a project ?

By submitting this form, you agree to our Terms and Conditions and Privacy Policy.

© 2026 Spoa®

Parlons-en.

Describe your project, campaign, content, corporate film, shooting…

Together, we will bring it to life.

Immediate responsiveness.

Do you have a project? We frame it, estimate it, collaborate, and deliver.

An agile process

Following the briefing, we are sending you an action plan, a budget, and a structured timeline.

CEO & Founder

Spoa®

Orel Simon

Spoa®

Do you have a project ?

By submitting this form, you agree to our Terms and Conditions and Privacy Policy.

© 2026 Spoa®

Parlons-en.

Describe your project, campaign, content, corporate film, shooting…

Together, we will bring it to life.

Immediate responsiveness.

Do you have a project? We frame it, estimate it, collaborate, and deliver.

An agile process

Following the briefing, we are sending you an action plan, a budget, and a structured timeline.

CEO & Founder

Spoa®

Orel Simon

Spoa®

Do you have a project ?

By submitting this form, you agree to our Terms and Conditions and Privacy Policy.

Parlons-en.

Describe your project, campaign, content, corporate film, shooting…

Together, we will bring it to life.

Immediate responsiveness.

Do you have a project? We frame it, estimate it, collaborate, and deliver.

An agile process

Following the briefing, we are sending you an action plan, a budget, and a structured timeline.

CEO & Founder

Spoa®

Orel Simon

© 2026 Spoa®. All rights reserved.