Graff, The French Riviera Journey

Graff, The French Riviera Journey

The pitch

A lifestyle campaign capturing the elegance of Graff on the French Riviera.

Graff House entrusted SPOA with creating lifestyle content at Château de la Messardière in Saint-Tropez. SPOA designed a visual campaign combining the elegance of Graff’s collections with the Mediterranean art of living, capturing the unique atmosphere of the Côte d’Azur for the brand's digital platforms.

Client

/

Graff

Vertical

/

I - LUXURY

/

brand content

/

jewelry

/

photo

Portée des travaux

/

Campaign

/

Editorial

/

Production

/

Photo

The pitch

A lifestyle campaign capturing the elegance of Graff on the French Riviera.

Graff House entrusted SPOA with creating lifestyle content at Château de la Messardière in Saint-Tropez. SPOA designed a visual campaign combining the elegance of Graff’s collections with the Mediterranean art of living, capturing the unique atmosphere of the Côte d’Azur for the brand's digital platforms.

Client

/

Graff

Vertical

/

I - LUXURY

/

brand content

/

jewelry

/

photo

Portée des travaux

/

Campaign

/

Editorial

/

Production

/

Photo

Aperçu

Aperçu

Our approach

Our approach

Spoa® designed and produced a lifestyle visual campaign, shot on location, creating a dialogue between Graff's creations and the unique atmosphere of Château de la Messardière. A solar and elegant style, crafted to enhance the pieces in an iconic setting and enrich the digital and retail platforms of the House.

Impact & Results

Impact & Results

The campaign has enhanced the desirability of the access collections by establishing a premium, intimate, and aspirational expression territory. An elegant arrangement, aligned with the codes of Jewelry and the expectations of an international clientele.

Behind the Scenes

Behind the Scenes

Spoa®

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© 2026 Spoa®

Let’s talk.

Describe your project, campaign, content, corporate film, shooting…

Together, we will bring it to life.

Immediate responsiveness.

Do you have a project? We outline, we estimate, we collaborate, we deliver.

An agile process

Following the briefing, we are sending you an action plan, a budget, and a structured timeline.

CEO & Founder

Spoa®

Orel Simon

Spoa®

Do you have a project ?

By submitting this form, you agree to our Terms and Conditions and Privacy Policy.

© 2026 Spoa®

Let’s talk.

Describe your project, campaign, content, corporate film, shooting…

Together, we will bring it to life.

Immediate responsiveness.

Do you have a project? We outline, we estimate, we collaborate, we deliver.

An agile process

Following the briefing, we are sending you an action plan, a budget, and a structured timeline.

CEO & Founder

Spoa®

Orel Simon

Spoa®

Do you have a project ?

By submitting this form, you agree to our Terms and Conditions and Privacy Policy.

Let’s talk.

Describe your project, campaign, content, corporate film, shooting…

Together, we will bring it to life.

Immediate responsiveness.

Do you have a project? We outline, we estimate, we collaborate, we deliver.

An agile process

Following the briefing, we are sending you an action plan, a budget, and a structured timeline.

CEO & Founder

Spoa®

Orel Simon

© 2026 Spoa®. All rights reserved.