Spoa® thought, designed, produced, and operated LIVI (LVMH Innovation Virtual Insider) from A to Z for over three years. Deployed in live formats, interviews, learning sessions, speeches, edits, and social content, LIVI has become a true virtual ambassador, even evolving in the metaverse alongside Bernard Arnault. A comprehensive editorial and technological project, continuously animated.
LIVI has enabled LVMH to establish a new communication framework centered around innovation, blending education, vision, and desirability. A unique and sustainable global initiative, praised by the press and industry professionals. 👉 Why this case is significant: Creation of a unique brand asset, operated over the long term. A rare alliance between technological innovation, storytelling, and education. Illustration of Spoa®'s role as the architect and operator of global initiatives.
Prochains projets.
(2016-25©)
